Last week, Amoobi participated for the first time in Paris at the Marketing at retail show (Marketing Point de vente). This event gathers every 2 years around 11.000 visitors also attracted by the POPAI Awards.

For Amoobi, it was a first opportunity to present our technology to an international audience. Also, we were invited to present our solutions during a conference at the AGORA.

As an emerging technology, we were able to attract easily a lot of interest from visitors. It was indeed an international crowd. Even thought most of the visitors were french, we also saw a lot of people from abroad : Spain, Poland, Romania, Spain, Portugal, Brazil, Netherlands and of course Belgium, just to name the one who came to our boot.

We saw a lot of interest as our technology is the only one able to understand the complete path of the visitors inside the store and that’s our big differentiator as well as the easiness of installation. To prove it, we installed one of our demo on the booth to collect data about the visitors of the trade show. Visitors were impressed by the amount of data collected and by the fact that our demo was live and working very well.

The conference was also very interesting as we got a lot of positive feedback. We presented a few cases from our short history to show the power of our analysis and the ROI for retailers and brands.

We now have a lot on our plate to follow up with all the good contacts who requested additional informations. We definitely see a future for Amoobi in France in 2012!

Next week, between the 27 and 29 of March, we will be at the trade show « Marketing Point de Vente » in Paris to present our latest technologies to analyse shoppers behavior on the store floor. During the show, we will present on our boot (E6) a live demo of our system as well as detailed explanations about the various products we have.

On wednesday, we will present in the Agora room, a workshop (at 12.00) presenting some results of our past customers to help you understand the easiness and the benefits of Amoobi solutions.

We are very excited to be there as we know that there will be a lot of interesting meetings from Belgium, France and hopefully many other countries.

If you want to know more about the true path of your visitors inside your store, please join us in Paris!

More informations : www.mpv-paris.com

We have just received confirmation of funding for our important R&D project from Région Wallonne. This funding is part of the new program (« prototyping ») helping SME develop new products and put them to the market.

We have prepared an ambitious plan to develop new technology to help our customers better understand the pedestrian paths inside their buildings. We hope to release some new products later this year and we are working very hard on it right now.

Thanks to this very important funding (the largest in Amoobi history), we will be able to hire new engineers in the coming months to boost our developments.

See the article announcing the new funding scheme with Amoobi cited as one of the first company to benefit of it.

Amoobi will participate at this leading trade show in Paris. It will take place between the 27 and the 29 of March in Paris, Portes de Versailles. We will be demoing our latest technology on our stand (E6). We will also present a case during a workshop in the « marketing & services » track.

Join us in Paris!

We are pleased to announce that Amoobi has successfully participated to the semi-final of the European Venture Contest in Mons. We are one of the 6 companies qualified for the european final in Dusseldorf. We will be competing with 150 companies from all over Europe and pitching in front of top european VC.

Link: http://e-unlimited.com/events/awards_winners.aspx?events_id=389

We are very pleased to announce that Muriel De Lathouwer is joining the board of Amoobi. Muriel brings a lot of experience in marketing, strategy and new media. She was previously Associate partner at Mckinsey and then Chief Marketing Officer at Base.

Welcome in the team!

Amoobi raised 150.000 EUR among several business angels.

We are very pleased to announce a first seed funding round for Amoobi. This round was led by several prominent belgian business angels. As part of the deal, Patrick De Ronchène is joining the board of Amoobi.

http://geeko.lesoir.be/2011/09/13/premiere-levee-de-fonds-pour-amoobi/